Sofia Neto
— Sofia Neto is an art director & illustrator with a passion for technology and ice cream
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Der Berliner Mode Salon

Der Berliner Mode Salon is an initiative to promote the best of German fashion design and photography. They had a quite simple website and were looking to revamp the image, create a cool news feed to push articles, editorials and events, while at the same time having an ECommerce, where the designer's pieces could be bought.

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 To merge the newsfeed smoothly with the E-commerce, a "shop" icon overlays in the bottom right corner or every photo that has a product which the user could directly buy on the webshop.

To merge the newsfeed smoothly with the E-commerce, a "shop" icon overlays in the bottom right corner or every photo that has a product which the user could directly buy on the webshop.

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Credits

Credits

UI, UX and art direction - Sofia Neto

lllustration placeholder - Ayumi Takahashi

Photography - taken from the brand's websites

Client - Socialrise for Der Berliner Mode Salon