— Sofia Neto is an art director & illustrator with a passion for technology and ice cream
— Sofia Neto is an art director & illustrator with a passion for technology and ice cream
Der Berliner Mode Salon is an initiative to promote the best of German fashion design and photography. They had a quite simple website and were looking to revamp the image, create a cool news feed to push articles, editorials and events, while at the same time having an ECommerce, where the designer's pieces could be bought.
To merge the newsfeed smoothly with the E-commerce, a "shop" icon overlays in the bottom right corner or every photo that has a product which the user could directly buy on the webshop.
UI, UX and art direction - Sofia Neto
lllustration placeholder - Ayumi Takahashi
Photography - taken from the brand's websites
Client - Socialrise for Der Berliner Mode Salon